Privacy policy

Privacy Policy | Allaert Meat

This Privacy Policy explains how Allaert Meat collects, uses, and protects your personal data when you visit www.allaert-meat.be or place an order.

1. Data Controller

Allaert Meat (Etablissements Allaert SA)
Address: Rue du Compas 55-63, 1070 Anderlecht, Belgium
Phone: +32 2 521 28 56
Email: sales@allaert-meat.be

2. Data Collected

We may collect the following categories of data:

  • Identification data: first and last name.
  • Contact details: delivery/billing address, email address, phone number.
  • Order data: products purchased, total amount, purchase history, customer service queries.
  • Payment data: information necessary for processing payments (handled securely by third-party payment providers; we do not store credit card details).
  • Technical data: IP address, device/browser type, pages visited, cookies.
  • Communications: messages sent via email or contact forms.

3. Purposes and Legal Bases

We process your personal data only when necessary and under a valid legal basis, including:

  • Performance of a contract: managing orders, payments, delivery within Belgium, customer support.
  • Legal obligations: accounting, tax obligations, dispute management.
  • Legitimate interest: website security, fraud prevention, improving user experience.
  • Consent: sending marketing communications when required (you may unsubscribe at any time).

4. Data Sharing

We never sell your data. We share it strictly with service providers essential to running the website and fulfilling your orders, such as:

  • E-commerce platforms (e.g., Shopify) and hosting services.
  • Secure payment providers.
  • Carriers and refrigerated delivery services.
  • Technical service providers (security, analytics, maintenance).

5. Transfers Outside the EEA

Certain service providers may process data outside the European Economic Area. In such cases, we implement appropriate safeguards in compliance with GDPR regulations.

6. Data Retention

We retain your data only for as long as necessary:

  • Order and invoicing data: the period required by Belgian accounting and tax laws.
  • Customer account data: as long as the account remains active.
  • Marketing data: until consent is withdrawn.

7. Security

We implement appropriate technical and organizational measures to safeguard your personal data against unauthorized access or misuse.

8. Your Rights (GDPR)

Under the GDPR, you have the following rights:

  • Right of access, rectification, and erasure.
  • Right to restriction of processing and right to object.
  • Right to data portability.
  • Right to withdraw consent at any time.

To exercise your rights, please contact us at sales@allaert-meat.be.

9. Cookies

The site uses cookies to ensure proper functionality, analyze traffic, and enhance the user experience. You can manage your preferences via your browser settings.

10. Modifications

We may update this Privacy Policy periodically. The latest version published online shall apply.

Opening Hours

  • Monday – Thursday: 06:00 – 13:00
  • Friday: 06:00 – 12:00
  • Saturday: 06:00 – 09:00

Legal Information and Contact

Brand Name: Allaert Meat
Company Name: Etablissements Allaert (SA)
Address: Rue du Compas 55-63, 1070 Anderlecht, Belgium
VAT Number: BE0418.880.840
Phone: +32 2 521 28 56
Email: sales@allaert-meat.be
Website: www.allaert-meat.be